Everything is designed. Few things are designed well.
— Brian Reed
Below are my sketches for the Julie Fowlis postcard. I have also posted some sketches and handwritten typography that I wanted to include. While listening to Fowlis’s music, I was very inspired to incorporate natural hand drawn graphics. While listening, I came up with this tree that I definitely wanted to incorporate.





Here are the three completed postcard designs I have given to the Cultural Programs to choose from. My personal favorite is the first one with the hand drawn tree. The hand drawn elements give the postcard a natural, organic feel that I feel symbolizes her music. I also chose blues and grays that are reminiscent of the ocean and natural surrounding of her hometown. (My favorite is the last) Enjoy!




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